Ryan Richards

chief marketing officer

Ryan Richards brings an incredible track record of success leading brand strategy teams and departments for many of the world’s Leading Creative Agencies, Fortune 500 Corporations, and Startups. At BBDO NY, Ryan led a team and budget of 10 strategists that repositioned AT&T from a phone company to a connected everything company. In this role, he activated a $3.6b marketing budget to drive all verticals from network to enterprise to smart homes as well as their merger with DirectTV.

Driven by a desire to direct creative capabilities toward real human and social problems, Ryan co-founded innovation labs at both DDB Sydney and BBDO NY, where they would crowd-source community problems then develop customized product and platform solutions. Ryan co-founded his record label On Point Productions which made him an easy choice to lead the team that launched Powerbeats Pro with Apple, while managing an impressive roster of 30 athletes from LeBron James to Simone Biles around the Beats Product with the creative agency Zambezi LA. It was here he also developed Venmo’s first brand strategy as it began to monetize its massive cultural platform and launched James Harden’s first signature shoe with Adidas. 

In Sydney, Ryan led brand strategy for the world’s most awarded Volkswagen team, developed an industry first augmented reality platform for McDonald’s, ran strategy for the Mars Wrigley portfolio and embedded Gatorade into Cricket at DDB Sydney. At George Patterson Y&R Sydney (the first agency in Australia), Ryan led the launch of a new team for the AFL (Australia’s NFL) and created a master brand strategy and music festival for V8 Supercars (Australia’s Nascar). Most recently, he started his own brand development agency to help post-raise startups define compellingly distinct brand narratives and develop their companies from logo through new product innovations. This has included launching a virtual mental health clinic in Canada, to helping Keurig Dr Pepper launch new products and brands that meet market needs.

At AIMeCAST, Ryan will be responsible for formulating a compelling brand identity and messaging that will resonate with all AIMeCAST stakeholders and bring AIMeCAST brand engagement to the next level.

Our Leadership

The AIMeCAST Leadership Team and Advisory Board Members are exceptional visionaries and influencers in the business and technology worlds.  Their contribution of expertise and leadership will ensure that AIMeCAST remains the pioneer of organizational performance through improved communications, training, collaboration and engagement.

Steve Rimland

founder/chief executive officer

Read Steve's Bio

Richard Zemsky

chief operating officer/chief product officer

Read Richard's Bio

Mark Joncich

Chief Strategy Officer

Read Mark's Bio

Matan Arazi

chief technology officer

Read Matan's Bio

Ofir Zohar

chief innovation officer

Read Ofir's Bio

Victoria Poor

senior director of marketing

Read Victoria's Bio

Lou Diamond

Chief Voice & Engagement Officer

Read Lou's Bio

Our Advisory Board

David Falk

founder of f.a.m.e.

Read David's Bio

Bob Pearson

ceo of the bliss group

Read Bob's Bio

Jeff Weisz, MD

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cofounder of medycus

Michel Paul

Fmr. president of johnson & johnson's global strategic customer solutions

Read Michel's Bio